Capsule Review: 1999 BMW Z3 M Coupe

Edward Niedermeyer
by Edward Niedermeyer

Stumping TTAC’s Best And Brightest is never an easy task, even with a relatively obscure picture clue. But if ever there was a car to do it, it’s the BMW M Coupe. Hell, three weeks ago, I had forgotten it existed… and now I own one.

The M Coupe’s ability to evade memory is simultaneously totally understandable and wholly mystifying. On the surface, it’s a completely distinctive model: the only true shooting brake-style sportscar to be built in my lifetime. It also generated a fair amount of controversy when it debuted. I can vividly recall seeing pictures of the weird be-hatched Z3 in my father’s Auto Motor und Sport, and thinking why on earth did BMW let a Z3 mate with a Civic hatchback? Then I saw

one on the road, and was struck by how bizarrely good-looking it was. Before I ever got behind the wheel of one, I had already enjoyed a complex emotional relationship with the model, hating it, loving it, and ultimately respecting the balls it took to put it into production.

So how did I forget about it? Perhaps because the M3 has loomed so large in the minds of all automotive enthusiasts for so long. Possibly because it was only produced for four short years. More likely though is the fact that it got lost in my dislike for its sister model, the Z3 convertible. Having seen the Z3 appear in the Bond film Goldeneye, I instantly loved it. But in an inversion of my relationship to the Z3 Coupe, I quickly came to loath the Roadster. The appeal of its styling wore off extremely rapidly, and left behind only a stinging distaste for the car’s image. Middle-age Bond wannabes, Cougars (though the term had not yet been coined) and hairdressers dominated my perception of Z3 drivers.

Then, several weeks ago, I was on an evening walk with my significant other, when I caught sight of a long, low, shoe-like shape peeking out from under a carport. Even with a textile cover, the shape was unmistakable. Having wallowed in the shame of being an auto writer with no car of my own, my partner and I had been discussing several

possible options for an editorial chariot, to which I tentatively added the Z3 Coupe. Being a young lady of extremely refined taste, I fully expected her to dismiss the Coupe on the grounds of its looks. When she expressed her enthusiasm for the model, I knew it was the one for me. Just weeks later, I tracked down a ’99 M Coupe with 89k miles, and didn’t think twice about plunking down my entire savings on it.

For the 1999 and 2000 model year, M Coupes came with BMW’s S52 3.2 liter inline six with “only” 240 HP and 236 ft-lbs of torque, and as a result cars from these two years are relatively affordable. Emphasis on relatively. The 2001-2002 models, which boast BMW’s 315 HP S54 engine can easily cost upwards of $40k. This is explained by the other reason M Coupes tend not to stick in the automotive memory banks: BMW only built a tiny number of the cars. Just over 2,000 US-market S52 models were built, while a mere 690 North American M Coupes were made with the more powerful S54. The former BMW-dealer broker who sold me my M Coupe off his tiny showroom in South East Portland said that when the model first debuted, he wished they had made fewer.

Luckily they didn’t, because the S52 M Coupe is a rare, distinctive, and some might say even exotic car, that can be had for the price of a new mass-market midsize sedan. And though buying an 11 year-old BMW with nearly 90k miles and no warranty is a bit like playing Russian Roulette, the S52 engine has a far better reliability record than its more powerful, but more-stressed S54 cousin. Besides, you aren’t really an enthusiast until you’ve spent you car’s purchase price on maintenance, right?

In any case, the M Coupe in question feels extremely well taken-care-of. Slide and fold yourself into the low-slung driver’s seat, and the rich smell of real leather fills the nostrils. Though the frameless doors judder slightly when closed, the only real indication of heavy use anywhere is the well-loved steering wheel, worn down with the exertion of eleven years of spirited driving. Interior styling is refreshingly old-school, with a delicate dash, and a big chrome-ringed clock, Volt-meter and oil temperature gauge. The firm seats grab your sides with Germanic strength, and reinforce the message sent by the tiny audio head unit and general lack of toys, buttons, knobs and switches: this car was made to be driven.

Well then: with a twist of the old-fashioned key, the 3.2 liter engine fires to life with a sonorous whoofle. The short-throw shifter demands a firm hand, as it slots

heavily into gear with only a hint of vagueness and some satisfying crunch. At low speeds, the heavy shifter is matched by equally heavy steering, giving the car an old-school, analogue feel. As you gaze down the softly-bulging hood, you realize that old-school-ness is truly the defining characteristic of this car. It demands strong arms, strong hands, and the willingness to grab it by the nape of the neck and forcefully extract its true potential.

Luckily, the creamy series-six engine subscribes to a kinder, gentler class of the old school. And why not? This is, after all, a BMW. Smooth and eminently tractable at low speeds, the S52 has allowed this car’s clutch to age with grace, and it allows the driver to focus on wrestling with the wheel at parking lot speeds. On the go, it’s a bit boomy at low speeds, but it revs with remarkable strength, its noise sharpening into a fierce, raspy howl. Unlike so many modern engines, which appear to have been tuned for a maximum number at one discrete point on the rev counter, the S52 is shockingly elastic, making good power across the range, and never feeling like it’s only building up to the real fun.

And with only five gears on offer, it’s a good thing the smooth-spinning engine has such long legs. In cut-and-parry driving, the close ratios and satisfying shifts make the manual box a fine partner. At “Autobahn speeds,” however, there’s far less to work with. The M Coupe will doddle along at 50 MPH in fifth gear, and

triple-digit speeds are just a flex of the right foot away, but as the engine screams towards the rev limiter, it’s clear that Mr M won’t be setting any top-speed records. Don’t get it wrong: I like driving over 130 MPH as much as the next lunatic, but in the real world that’s about all you ever get a chance at anyway.

Besides, there’s plenty of fun to be had in that speed envelope. Lean into the M Coupe’s heavy tiller, and it corners sharp and flat, with loads of feedback from the front end. The grip is better than you might think (although it’s as ggod as the ride suggests), but the real fun starts when you overcome it with healthy applications of throttle. I haven’t owned the M Coupe long enough to come close to fully exploring its throttle-steering potential, but it should come as no surprise that the rear of this car is exceptionally steerable. And thanks to its “mere” 240 HP, pushing the limit of rear-end grip takes real subtlety rather than simple pedal mashing. And speaking of pedal mashing, it’s far easier to explore the M’s handling knowing that insistently strong (if somewhat numb) brakes are but a quick mash away.

In short, the 240 HP M Coupe is a minor automotive miracle: the extremely rare, stunningly unique, immensely capable, and (yes) supremely practical sports coupe. That controversial rear hatch may not be long enough to fit your shotguns (the traditional payload of the shooting brake), but it beats the alternatives hollow. Overnight bags for two? Check. A crate of apples from the fruit stand on the side of your favorite driving road? Grab a couple. But the most significant attribute of the hatch is that it exists at all. It made a preening, twee roadster into a purposeful yet practical coupe. Most of all, it grants the M Coupe the power to be forgotten and rediscovered. And what more can an enthusiast ask for?





Edward Niedermeyer
Edward Niedermeyer

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  • Miltrich Miltrich on Oct 28, 2012

    I just got one. 1999 Z3 Limited Coupe. Boston green. 85k miles. Nice.

  • John in DC John in DC on Nov 15, 2014

    Way late to this party, but I just bought a Z3 3.0 coupe. Only 10 fewer HP than in this era of the M. The M has a slightly more sporty interior (more gauges and better seats) and a few different exterior details (mirrors, placement of rear license plate, detailing on the side vents, etc.). But I'm seriously loving the car, and this review seems to describe it perfectly--very analogue, very simple, very old-school. I feel lucky to have a RWD, 6-cylinder 2-seat car with a stick. Even the 3.0 engine is very powerful--so much so that I'm pretty sure an M would only get me in trouble with the law. These are great cars if you are the kind of driver who enjoys the challenge of focusing and anticipating at all times and can do without a rear seat.

  • Kmars2009 I rented one last fall while visiting Ohio. Not a bad car...but not a great car either. I think it needs a new version. But CUVs are King... unfortunately!
  • Ajla Remember when Cadillac introduced an entirely new V8 and proceeded to install it in only 800 cars before cancelling everything?
  • Bouzouki Cadillac (aka GM!!) made so many mistakes over the past 40 years, right up to today, one could make a MBA course of it. Others have alluded to them, there is not enough room for me to recite them in a flowing, cohesive manner.Cadillac today is literally a tarted-up Chevrolet. They are nice cars, and the "aura" of the Cadillac name still works on several (mostly female) consumers who are not car enthusiasts.The CT4 and CT5 offer superlative ride and handling, and even performance--but, it is wrapped in sheet metal that (at least I think) looks awful, with (still) sub-par interiors. They are niche cars. They are the last gasp of the Alpha platform--which I have been told by people close to it, was meant to be a Pontiac "BMW 3-series". The bankruptcy killed Pontiac, but the Alpha had been mostly engineered, so it was "Cadillac-ized" with the new "edgy" CTS styling.Most Cadillacs sold are crossovers. The most profitable "Cadillac" is the Escalade (note that GM never jack up the name on THAT!).The question posed here is rather irrelevant. NO ONE has "a blank check", because GM (any company or corporation) does not have bottomless resources.Better styling, and superlative "performance" (by that, I mean being among the best in noise, harshness, handling, performance, reliablity, quality) would cost a lot of money.Post-bankruptcy GM actually tried. No one here mentioned GM's effort to do just that: the "Omega" platform, aka CT6.The (horribly misnamed) CT6 was actually a credible Mercedes/Lexus competitor. I'm sure it cost GM a fortune to develop (the platform was unique, not shared with any other car. The top-of-the-line ORIGINAL Blackwing V8 was also unique, expensive, and ultimately...very few were sold. All of this is a LOT of money).I used to know the sales numbers, and my sense was the CT6 sold about HALF the units GM projected. More importantly, it sold about half to two thirds the volume of the S-Class (which cost a lot more in 201x)Many of your fixed cost are predicated on volume. One way to improve your business case (if the right people want to get the Green Light) is to inflate your projected volumes. This lowers the unit cost for seats, mufflers, control arms, etc, and makes the vehicle more profitable--on paper.Suppliers tool up to make the number of parts the carmaker projects. However, if the volume is less than expected, the automaker has to make up the difference.So, unfortunately, not only was the CT6 an expensive car to build, but Cadillac's weak "brand equity" limited how much GM could charge (and these were still pricey cars in 2016-18, a "base" car was ).Other than the name, the "Omega" could have marked the starting point for Cadillac to once again be the standard of the world. Other than the awful name (Fleetwood, Elegante, Paramount, even ParAMOUR would be better), and offering the basest car with a FOUR cylinder turbo on the base car (incredibly moronic!), it was very good car and a CREDIBLE Mercedes S-Class/Lexus LS400 alternative. While I cannot know if the novel aluminum body was worth the cost (very expensive and complex to build), the bragging rights were legit--a LARGE car that was lighter, but had good body rigidity. No surprise, the interior was not the best, but the gap with the big boys was as close as GM has done in the luxury sphere.Mary Barra decided that profits today and tomorrow were more important than gambling on profits in 2025 and later. Having sunk a TON of money, and even done a mid-cycle enhancement, complete with the new Blackwing engine (which copied BMW with the twin turbos nestled in the "V"!), in fall 2018 GM announced it was discontinuing the car, and closing the assembly plant it was built in. (And so you know, building different platforms on the same line is very challenging and considerably less efficient in terms of capital and labor costs than the same platform, or better yet, the same model).So now, GM is anticipating that, as the car market "goes electric" (if you can call it that--more like the Federal Government and EU and even China PUSHING electric cars), they can make electric Cadillacs that are "prestige". The Cadillac Celestique is the opening salvo--$340,000. We will see how it works out.
  • Lynn Joiner Lynn JoinerJust put 2,000 miles on a Chevy Malibu rental from Budget, touring around AZ, UT, CO for a month. Ran fine, no problems at all, little 1.7L 4-cylinder just sipped fuel, and the trunk held our large suitcases easily. Yeah, I hated looking up at all the huge FWD trucks blowing by, but the Malibu easily kept up on the 80 mph Interstate in Utah. I expect a new one would be about a third the cost of the big guys. It won't tow your horse trailer, but it'll get you to the store. Why kill it?
  • Lynn Joiner Just put 2,000 miles on a Chevy Malibu rental from Budget, touring around AZ, UT, CO for a month. Ran fine, no problems at all, little 1.7L 4-cylinder just sipped fuel, and the trunk held our large suitcases easily. Yeah, I hated looking up at all the huge FWD trucks blowing by, but the Malibu easily kept up on the 80 mph Interstate in Utah. I expect a new one would be about a third the cost of the big guys. It won't tow your horse trailer, but it'll get you to the store. Why kill it?
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